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Two Simple Ways to Double Your Audience and Boost Your Twitter Efficiency

audience 300x240 Two Simple Ways to Double Your Audience and Boost Your Twitter EfficiencyThis time last month, I was struggling to hit 400 followers on Twitter and barely holding on to a Klout score of 49. DaddyGeek had 20 subscribers through Feedburner and three people following through Google Friend Connect. My average daily visits were somewhere in the range of 50-60.

As of this writing, I have 722 followers on Twitter and my Klout score is 61. On Feedburner, DaddyGeek has 57 subscribers and 16 people are signed up through Friend Connect. My average daily visits are now somewhere in the range of 110-130.

The importance of any of these numbers is debatable, but there’s no denying that, as a whole, they represent a huge increase in audience for both myself and my blog, especially for DaddyGeek – the audience more than doubled!

And here’s the thing – I put in almost no effort. Where I did put forth any significant effort, I could have easily done more or done better. Considering how big the return was with almost no work, I plan on making a serious effort this month.

Yes, the knowledge that more people are watching has made me pay more attention to post and tweet quality, and I’ve been more consistent with my blogging schedule, even if it’s only once a week. I’ve spent a bit more time with networking and engaging followers on Twitter. None of these things hurt, but they were more reactions to a bigger audience than a cause.

My stats tell me that the increase is due to two tools that I started using last month – Buffer and Triberr.

Since I work the night shift and spend most of my daylight hours hanging out with my boys, I’m usually not online in any real sense at the same time as most people. In the fast-paced world of Twitter, this means most of my tweets were just shouting into the wind and never being read by most of my followers.

With Buffer, I can schedule out my tweets and have them sent out during the “Prime Time” that most people are online. Retweets, replies, clicks, and follows have gone through the roof. The one thing I’ve done wrong is filling my queue with links. This month, I need to work on sending out more personal messages interspersed with interesting links.

Buffer offers free users 10 spots in their queue. If you use the link in this post to sign up, we each get an extra spot.

Triberr offers a system to organize users into “tribes” of bloggers and tweeters (We really need to come up with a good word for Twitter users) with (hopefully) similar interests. Blog updates are fed into the Triberr website and tribe members all share each other’s blog posts, extending the reach and exposure of each individual user.

When it’s done right, this is a win-win situation. Bloggers get their content out to a larger audience and Twitter users have more interesting content to curate.

When it’s done wrong, it can be a universal loss. Twitter users can spam their audience with completely inappropriate content and bloggers have their content overexposed to uninterested audiences and run the risk of being labeled as spammers. Potentially, everyone can lose their audience and reputation.

No offense to my tribe members – I’ve obviously gained some benefit – but I’ve been doing this (somewhat) wrong. I’m not the best fit for some of my tribes.

My content is not for everyone. I’m opinionated and don’t hold back on those opinions. I occasionally use profanity. I’m sarcastic and irreverent. There’s not much audience overlap for me and, for example, Coupon-clipping Christian Soccer Moms. If we’re smart, we exercise our option to not share each other’s links, but there’s not much point in being in a tribe together if we’re not going to share content.

As the month has gone on, I’ve found myself sharing less and less content (for various reasons) and noticed that my click-through-rate is horrible with some of my tribe mates’ audiences. Again, that’s not their fault – we just don’t have an audience overlap.

But I have seen a definite boost in my stats, so I’m getting some value. I could just do better.

Which is why I’m starting my own tribe, and I need your help. Hopefully you’ve read at least a few of my posts and have a feel for the tone around here. If you think I’m a good fit for your audience and you might be a good fit for mine – and you’d like to give Triberr a try -comment here or contact me on Twitter and I’ll send you an invite.

If you’re already on Triberr and are interested in being in a tribe together, please let me know, but it’s going to be a short wait while I recruit new members and unlock inbreeding. Once that’s done, you’re in.

There’s no obligation in joining. If you decide my tribe’s not for you, feel free to leave for another tribe or leave Triberr altogether without any hard feelings. In fact, I’ll help promote you to other tribes if you like. If you want to try Triberr but we wouldn’t be a good fit for each other’s audiences, still let me know and I’ll try to connect you with someone that’s a better match for you.

Again, use my link to sign up for a free account with Buffer and we’ll each get an extra spot in our queue.

If you want to try Triberr, just leave a comment or contact me on Twitter and we’ll work that out.

 Two Simple Ways to Double Your Audience and Boost Your Twitter Efficiency


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LauLau81 130 pts

Twitter is one of the most important social networking sites today and I think this post can help...

My latest conversation: Chamonix Summer

rcornish 5 pts

The buffer tool is pretty darn cool and I apreciate your sharing that. Since you have also shared the triberr part of things, I am interesting in that as well. Let me know what is up with getting that going. Thanks again...

troublesometots 9 pts

We're in a triberr tribe which is why I'm here (nice blog BTW). I joined a BIG tribe just to see what would happen and have come to roughly the same conclusion you have (although now that triberr=manual things may change on that front). I haven't tried buffer though and since I'm super lame about using twitter it could be really good for me. Will definitely click the link though to get you an extra bump ;)

planetshark 6 pts

Wonderful tips, Dustin! Thanks for providing so much insight into both Buffer and Triberr. I'd love to be in your new tribe!

DustinEChristian 9 pts moderator

planetshark Thanks. What's your blog URL?

planetshark 6 pts

Hi Dustin - Thanks so much for your speedy reply ... Believe it or not, I don't yet have a blog - guess I've been too busy setting them up for my clients - lol :) My twitter handle is @planetshark & getting my own blog is a MUST for 2012!!!

DustinEChristian 9 pts moderator

planetshark Without a blog, Triberr won't do anything for you. The whole point is to tweet notices of each other's blog posts. Let me know when you start your blog and I'll get you in.

spoiledmuch 5 pts

Dustin, if you have to leave my tribe, I completely understand. No hard feeling! =]

DustinEChristian 9 pts moderator

spoiledmuch If I was going to leave a tribe, yours would not be my first pick to leave. Most of the issues I mentioned on the Tribe Board are actually in a different tribe, I only mentioned them because that was the only tribe discussing the issues. If nothing else, the fact that we can discuss these things would be a reason to stick around.

TheFreelancerD 5 pts

Hey Dustin! I have recently got into using Triberr, had been waiting for an invite for some time, and one just came along. I find it very handy actually, and traffic has improved. I try and use Buffer too, but haven't had time for my personal blog recently, so will implement the strategies you have mentioned! Thanks :)

DustinEChristian 9 pts moderator

TheFreelancerD Great, hope it works for you!

ssunithi 5 pts

Seems like someone won't be leaving Triberr after all ;) Flashback ... last week !!

DustinEChristian 9 pts moderator

ssunithi Ehhh... we'll see how it goes.

AdventurzNchild 5 pts

I've got cher "coupon clipping christian soccer mom" ** wink - I do have to check your articles before I tweet them to my peeps - but I find some that work just fine and I'll be making sure to share them my Triberr friend! this is a good read- I've been on the fence about how much buffer and triberr have helped, but- my stats are up too - Klout is 55+ (gave you some klout love the other day btw) have a good one-

DustinEChristian 9 pts moderator

AdventurzNchild True -- you and I at least share SOME of each other's posts. There are a few people that never tweet out my stuff and I never tweet out theirs. Just no overlap at all.

doitalone 5 pts

Wow, I really need to get into triberr... I run the problem of having a general blog, a lot of time it's politics related, but sometimes (like today) i post about video games - triberr could really help me out.

DustinEChristian 9 pts moderator

doitalone If you'd like to try it out, follow me on twitter (@dustinchristian) and I'll send you an invite. You can unfollow me afterward, but invites to new members can only be sent via DM.

ChopperPapa 8 pts

I'll have to look into the buffer thing. Thanks

DustinEChristian 9 pts moderator

ChopperPapa Happy to be of service.

TrailingHusband 5 pts

I agree with everything you say here; I couldn't put it better myself! I'm already on Triberr but spend too much time filtering out recipes, coupons & happy schlock that would lose my audience very quickly! I'd like to be considered for your tribe when you can unlock inbreeding.

DustinEChristian 9 pts moderator

TrailingHusband You may need to remind me when the time comes, but you're in.

claire.lc 5 pts

I'm on triberr, and all it does is make me feel guilty/ kind of motivated about blogging.

DustinEChristian 9 pts moderator

claire.lc Well, I mean... motivation is good, right?

MattSpringer 5 pts

I'd love to try Triberr, and thanks for the heads-up on Buffer. Great service.

DustinEChristian 9 pts moderator

MattSpringer Glad you like it! You'll get a DM with your invitation to Triberr shortly.

rras82 5 pts

Fabulous tips! I am also experiencing great improvements since joining Triberr although I might be in over my head. :) I have been letting everything go through but I really need to start editing so not to loose any followers! By the way I used one of your referells to Buffer and I couldn't be happier to have found such a great tool! Thanks a million!

-Robyn from http://tipsfromtheheart.blogspot.com

DustinEChristian 9 pts moderator

rras82 Buffer has been a lifesaver.

Also, changing over to manual approval instead of automatic approval on Triberr causes you to spend more time, but I think it's worth it. I've found some really good blogs by actually reading the posts before I approve them and I'm able to maintain quality and tone of my message to my followers.